China Mobile Limited
Annual Report 2012
14
Chairman’s Statement
governance. We continued to improve our legal risk management system and thereby,
strengthened the legal support for the Company’s innovative developments and organizational
reform. Furthermore, we reinforced a strict code of conduct at both the Company’s managerial and
employee level. We also improved our internal audit and control system by paying attention to key
operational and management risks, focusing on key areas such as procurement and collaborative
operations. The initiatives taken by the Group to improve the risk management systems will ensure
that we are operating in an orderly, efficient and secure manner.
Corporate Social Responsibility
The Group attaches great importance to corporate social responsibility. In 2012, we actively
implemented a strategy of sustainable development which enabled us to integrate social
responsibility in our day-to-day operations. This entailed efforts to actively leverage the advantage
of information communications technology (ICT) to create integrated economic, social and
environmental value. We are committed to safeguarding communication network and information
security by upholding our dedication to providing emergency and reliable telecommunication
services. We maintained the goal of reducing the digital divide; since 2004, we have supported our
parent company to actively promote the “Village Connected Project”. Through this project, we have
helped a total of 111 thousand remote villages to establish basic communication facilities. In
keeping to energy conservation, we furthered our “Green Action Plan” to utilize mature technologies
while developing new energy saving applications. This year, our power consumption per unit of
telecommunications traffic was reduced by 14.6% compared to last year. We continued to support
various philanthropic activities through the China Mobile Charity Foundation. Over the past years,
we trained a total of over 48 thousand primary and secondary school principals in rural areas in
central and western China, built 1,694 libraries and 674 multi-media classrooms, and treated 593
children with congenital heart diseases. During the five years of the “China Warm 12
1” Project,
we provided livelihood and educational assistance to 15 thousand children who lost their parents
to AIDS or were in extreme poverty.
Resignation of Director
On 14 December 2012, Mr. Xu Long resigned from his position as an Executive Director due to
work re-arrangement within the Group. On behalf of the Board, I take this opportunity to
acknowledge the contributions of Mr. Xu to the Company with the highest regard and deepest
gratitude.
Awards
Our efforts continued to receive recognition and praise. In 2012, the Company was again included
in the Financial Times’ “FT Global 500”, moving from 16th place last year to 8th place in this year’s
ranking. Our ranking also improved in Forbes Magazine’s “Global 2000” List, moving from 34th
place last year to 31st place in this year’s ranking. The China Mobile brand was also named one of
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